In this episode, Brian and Dave dive into a topic that everyone has either participated in or received spam selling. Email and LinkedIn especially are places where you can receive a lot of unsolicited selling. Although the selling philosophy of “Some will, some won’t, so what” and “Sales is a Read more…
Restaurants go downhill all too easily. Sometimes they go out of style, sometimes environmental changes lead to turbulence, but most often it is the restaurant’s performance that leads to decline…and that decline leads to cost cutting, short staffing and even more decline…and it happens slowly and often times unnoticeably in Read more…
Traditional marketing works great for restaurants. Regardless of your restaurant concept, traditional marketing can be just as effective as digital advertising. The following are some traditional marketing ideas that can deliver solid results: Make sure people know that you are OPEN: People are still shell shocked by the pandemic. You Read more…
Selecting a distributor for your restaurant is not something that should be taken lightly. It is a major decision that will encompass, depending on your concept type, 28-40% of your weekly expenses. It is a partnership and relationship that can make your life easy or create unnecessary frustration. Below we Read more…
This is a special treat from our host Dave Ross. Five of David’s drive time post. This will be the first of a two-part collection. Check it out and you will hear David’s take on: Circle of 5 Customer service at Starbucks Leadership & Performance Linkedin spam rant Feeding Read more…
Whether you’re a trendy full-service restaurant or a new fast casual concept, LinkedIn marketing for restaurants is an effective way to get new customers and keep current customers coming back. It’s more than just setting up a personal and business profile. However, it does not have to be complicated when Read more…
Response to Potential Exposure Incidents Consult guidance from state and local public health departments. Also, encourage employees to self-report if they have been diagnosed with or exposed to COVID-19. If an employee is suspected or confirmed to have COVID-19, request self-quarantine or mandatory quarantine according to CDC guidelines and any Read more…
What if… Babe Ruth stayed a pitcher and never got his chance to swing? Phil Collins never got his shot as a front man and he remained the drummer? Isms Most people who seem lazy in the workplace aren’t. They just don’t love what they are doing. A leader who Read more…
Menu Engineering How do you know what items to add, remove or tweak on your menu? Sure, a gut shot isn’t as bad in our industry as it is in, say, the airline biz, but it’s still a gut shot, and it will never be more. It’s always been incredibly Read more…
Big Infrastructure, Small Biz, Huge Advantage Utilizing available technologies and resources to perform otherwise complicated and time-consuming tasks allows operators both a huge time savings and the energy to get back to their roots of hospitality…the personal touch a computer simply cannot offer. We have added links to help guide Read more…