What is the restaurant marketing technology stack that you need to run your business?

Let’s take a closer look at the modern restaurant marketing tech stack, from the biggest all-encompassing systems to the niche providers who rely on close integrations with other tech platforms, to give you a clearer picture of the tech you need to run your business.

Targetable https://www.targetable.com/ Targetable is your virtual ad agency. The platform generates digital marketing campaigns, which are made up of an ad and that ad’s associated strategy, ensuring your ad is shown to the right audience at the right time.

Marqii https://www.marqii.com/ Update once, update everywhere. Marqii has partnered with more than 80 online listing platforms. Including Yelp, Google, Facebook, Apple Maps, Alexa, and Trip Advisor. When you update your hours or contact number or location info on the Marqii platform, it changes on all of their partners in real time. “No more waiting weeks for your Google My Business profile to update after you submit a ‘suggestion,’ no more getting reviews that read, ‘Siri said you were open but when I tried to order your site said you were closed!’”

Ovation https://ovationup.com/  Voted #1 Guest Feedback Platform for Restaurants. Find out how your on- and off-premises customers are feeling, fix any issues in seconds, get more 5-star reviews, and have an easy-button for insight and retention. Ovation is your Digital Table Touch™.

Bikky https://www.bikky.com  Bikky is a Guest Data & Marketing Platform powered by a team that specializes in scaling digital hospitality. Bikky centralize guest data across third-party marketplaces, direct ordering, reservations and POS systems. Marketers at multi-location brands use Bikky to personalize the guest journey with targeted audiences that drive visible revenue for email, SMS, and ad campaigns.

Spendgo https://www.spendgo.com/  

Loyalty Programs – Create a program unique to your business – visits, points, surprise & delight, pay with points, points banking, and more.

CRM & Messaging – Acquire, engage, and retain customers even without rewards. Implement Spendgo Single Sign On to create a single customer view and integrate all your touchpoints.

Customer Experience – Implement the digital customer experience you want such as kiosks, customer displays, mobile apps, mobile wallets, web portals, contactless table-side ordering or payments, and more.

Rev is a former New York City bar owner and knows exactly how hard it is to operate and brand a hospitality business.

He is now a hospitality marketing consultant, customer and technology evangelist at Branded Strategic Hospitality,  with more than 20 years of experience in B2B digital marketing and business development, specializing in hospitality marketing, content, local SEO, reputation management and influencer marketing. He helps technology companies, brands and restaurants to acquire and retain customers.

Rev is known as an “expert burger taster,” pens hospitality and marketing tips on his Instagram @revciancio, as well as his LinkedIn Profile. He believes that Pizza is a religion.


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